Tuesday, July 26, 2011

3G/4G Tablets

If I were Verizon, I would offer a customer 100MB of data for free per month on their Verizon 4G tablets. This gets customers hooked onto using their tablets when they are roaming - and then Verizon can charge for any overages (by allowing the customer to pay for more data).

Feels like this fits in nicely with the freemium model that is so popular on the Internet.

Verizon isn't/doesn't need to subsidize the tablet itself (the ones with 3G cost more). Hopefully it earns something for retailing the tablet. It creates a new customer base of people who will use more of Verizon's data services....

Todays model, where a consumer spends more on a 3G tablet and doesn't get any benefit while roaming outside his WiFi area doesn't make much sense to me.

Any thoughts?